Seller template

Marketplace Seller Profit Spreadsheet Template

Use this template when one calculator is not enough and you want to compare many SKUs, marketplaces, or campaign scenarios in a spreadsheet.

Primary keyword

marketplace seller profit spreadsheet template

This page captures template intent after users understand the calculator logic.

Format

CSV

Works in Google Sheets, Excel, Numbers, Airtable, or local spreadsheet tools.

How to use it

Download a free CSV template for modeling marketplace seller margin, platform fees, discounts, shipping subsidy, ad spend, payout, and break-even ROAS.

What this template is for

The live calculators are best for one decision at a time. The CSV template is for repeated SKU work: testing category fees, discounts, shipping support, creator commission, and ad spend across many rows.

How to use it safely

Treat every default value as a placeholder. Replace fee rates with the current values from your seller account, campaign terms, or official marketplace documentation.

  • Use one row per SKU, marketplace, or campaign scenario.
  • Keep seller-funded discount separate from platform fees.
  • Keep ad cost per order separate from creator or affiliate commission.

Where it fits in the workflow

Start with a calculator page to understand one SKU. Move to the template when you need to compare a product list or prepare a campaign plan before changing budget.

Important columns

sale_price and seller_discount

Use these columns to separate list price from the discount funded by the seller.

product_cost, shipping_subsidy, packaging_cost

These are seller-side costs that can make a profitable-looking order become thin.

commission_rate_percent and promo_rate_percent

Use editable rates because marketplace fees vary by category, program, and seller status.

ad_cost_per_order and break_even_roas

Use these columns to compare current acquisition cost against the safe ad ceiling.

FAQ

Is this a finished accounting spreadsheet?

No. It is a lightweight planning template for seller margin decisions. Use proper accounting software for bookkeeping, tax, and financial reporting.

Why is the template a CSV instead of a locked spreadsheet?

CSV works anywhere: Google Sheets, Excel, Numbers, Airtable, and local spreadsheet tools. You can add formulas in the tool you prefer.

Should I use the template or the calculator first?

Use the calculator first for one SKU. Use the template when you need to compare many SKUs or campaign scenarios.